The Word Of The Day Is “Preferred “
Most people see the word preferred and they quickly picture the better choice from a selection of options to choose from .
When entrepreneurs with a dream for owning a business read the word preferred they usually think of being preferred means that our customers love our products and offerings over the competition.
However, some entrepreneurs with a dream for owning a business also think of it costing too much money to become the preferred choice for customers when making a buying decision.
However, when I see the word Preferred , I envision preferred as highly favored and set apart from the rest. Preferred is an elite category from others.
Here’s what comes to my mind when I think about the word preferred when it pertains to increasing cash flow in business, especially if you’re eager to transform your wildest dreams into your everyday reality:
- When you provide first class customer service to your customers you can become preferred over competition.
- Preferred companies value each of their customers.
- Being the preferred choice in your market is the holy grail to to gaining life long customers and making more money than you can handle.
The big benefit: preferring your customers needs over your current needs will make you preferred in customer’s eyes.
Here’s how every entrepreneur with a dream for owning a business can put all this into action – focus on adding more value than expected from customers. Provide the customer with wow experiences.